W&F Issue 2 2018

Wealth & Finance International - Issue 2 2018 21 There are over 1.3 million attorneys in the United States. That equates to one lawyer for every 246 people, including children. Another 40,000 new lawyers graduate every year. How can you compete in this hyper-competitive climate? How can you differentiate yourself from competitors? How can you convert more of the leads you’re currently generating? What are the best ways to get more leads? Since 1999, the Rainmaker Institute has helped over 18,000 attorneys grow their businesses, and the firm specializes in comprehensive legal marketing for small to mid-sized law firms. Today, the Rainmaker Institute is the nation’s largest law firm marketing company specializing in law firm management and marketing techniques for small to mid-sized law firms. The company helps attorneys to grow their law firms using a variety of custom techniques including: content marketing, social media marketing, e-newsletters, lead conversion software, intake training, and onsite marketing and management consulting. Fundamentally, the secret successful law firms share is deploying the right combination of marketing tools to attract, convert and retain clients. Finding that combination can be particularly difficult for small and mid-sized law firms that often lack the resources to create meaningful marketing tools or employ a team of marketing professionals. Having helped more than 18,000 attorneys build successful and sustainable law practices, the Rainmaker Institute know what works and what does not work, and remain committed to supporting them as the firm looks towards a bright future. Company: The Rainmaker Institute Contact: Stephen Fairley Address: 2487 S. Gilbert Rd. Ste, 106-440, Gilbert, AZ 85295, USA Phone: (888) 588-5891 Website: https://therainmakerinstitute.com/ “...Rainmaker Institute has helped over 18,000 attorneys grow their businesses, and the firm specializes in comprehensive legal marketing for small to mid-sized law firms.” Helping Lawyers Achieve Success The Rainmaker Institute has specialized in comprehensive legal marketing for over 15 years. We profile the firm, which won 2017 Best in Legal Marketing in our Global Excellence Awards of 2017, to find out more about the secrets behind its success. 1711WF27