You probably know all too well that business can be low when you first open. However, as time progresses and you’ve gained more customers, you might notice you have enough savings to finally invest into your company again. This can be an exciting change and you likely already have a laundry list in mind of things you want to put money towards within your business. But with so many things your business needs, you might not be sure what to prioritize. Here are a few major investments that you need to prioritize.
Depending on what kind of shop you’re running, you’re going to need a fleet. A fleet is a group of vehicles that’s exclusively used for a company. It’s used to distribute products and administer services. You might think these vehicles are best suited for grocery stores and restaurants. However, fleets can also be used to advertise as well. Since fleets are composed of multiple vehicles, you’ve probably guessed that you’re going to be spending quite a bit.
However, that’s just for the cars. That isn’t counting the cost of fleet insurance and the necessary technology. Before you can operate your fleet, every vehicle needs to be equipped with the proper technology to ensure driver safety. Dash cams and wireless devices are to name a few. You’ll also need to implement tachographs, ELDs, and GPS tracking systems. These allow you to go more in-depth with the vehicle telematics, which is what allows you to keep track of every operating vehicle in your fleet.
There are times you need to spend money to make money as a small business owner. Whether it’s adding new equipment or appliances or simply expanding the space, renovations are a key part of any growing business. Adding more space gives you more room to organize things while being able to house more customers and employees. As for the equipment, what you need depends on what business you’re running. If you own a restaurant, for example, you’ll need to have the following:
∙ High-quality refrigerators
∙ Safety gear
∙ Grease traps
∙ Food processers
∙ Employee Training Programs
If there’s one thing that has allowed your company to thrive, aside from your hard work, it’s definitely the employees. Employees help keep a business stable by tackling the less-demanding tasks while you prioritize more demanding concerns. And since you’re planning on expanding, that means you need to plan on having more workers.
However, you might not be able to single-handedly train everyone you bring on board. That’s why it’s in your best interest to invest into a training program. You’d be surprised at how far an employee training program can take you, and your employees for that matter. It ensures you can trust them to get the job done, attract your ideal candidate and have a serious advantage over your competitors.
Invest in Yourself
Investing in yourself may sound a bit unorthodox when it comes to business. We don’t mean treating yourself out to lunch on the company credit card. By investing in yourself, we mean bettering your knowledge and skills to benefit your company further. This could look like personal enrichment courses to better your leadership skills or earning advanced degrees or certifications in your field to level up your expertise. Whatever you decide on, investing in yourself is rarely a losing bet.
Your Physical Location
Depending on the nature of your business, the location in which you operate can be another opportunity to invest in your company’s future. If you are a business that relies heavily on foot traffic, maybe relocating your business to a walkable downtown area might make sense for you. If you are operating out of warehouses, maybe a location closer to freeway access to optimize fleet routes is a good choice.
Either way be sure that you do some research before uprooting your operations. In some cases, location matters more than others and you want to be sure that you are not going to negatively interrupt your customer base with a move. If you have employees that are reporting to the office each day that is also something to consider. While it would be impossible to optimize commute times for each employee, recognizing that they have all created routines around your current location and how a move might impact that can go a long way.